HELENA
DI BIASE

Here to show you behind the scenes what it's *actually*
like building businesses.

KEEP IT SIMPLE

Sharing smart systems and what's actually working

I'm a serial entrepreneur, tech founder, wife and mother. I, like many of you, wear many hats. On this site, in my weekly newsletter and in my daily social content, I share how I manage it all and what is really working right now to grow my businesses whilst also raising a family.

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NICE TO MEET YOU

We believe that marketing should be fun and you shouldn’t need a business degree to succeed in business.



I'm Helena

Here are the cliff notes: I've been an entrepreneur since I was 16. I'm a tech founder currently building AI literacy platform Espresso AI. I was on the board of challenger broadband provider Brillband which was sold to Octopus Group in 2024. I'm an early-stage tech investor. I'm a wife and a mother of two very little kids. I'm on a mission to have it all without doing it all. 
I'm in my family season, which means success right now is working term-time only. I started making silly little TikToks a few years ago and now I have a platform of hundreds of thousands of followers and a weekly newsletter loved by thousands of community members where I share behind the scenes of what is working and not working in business. 

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How I manage it:

My Ultimate Business
& Life Planner

🫶🏽 WHY YOU'LL LOVE IT:

Relieve yourself of the mental load and run your business & life from one central system.

How does she do it? I don't. I am on a mission to have it all without doing it all. And that starts with a simple system that creates time and space from the mental load. This is the only planner you need if you have a business and you also have a life.

THE MOST USEFUL EMAIL YOU'LL READ ALL WEEK

Your time and inbox is precious and I respect that. So consider this newsletter the insight, action and motivational business hacks you need for the week ahead. A sprinkling of mindset, a dash of what's working right now and the recommendations you need to know.

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